Not sure what’s gotten into Amazon lately, but the more I hear about it the more I’m liking it! Amazon has just launched their own app store for (more…)
As someone who’s just spent a shameful amount of silly hours rethinking the graphic header of my site (the old one was seriously boring me), it brings me enormous pleasure and even greater shame to bring to you a fantastic new blog which I’ve only just stumbled across. Fantastic for all the right reasons: the content.
MIC Gadget or Made in China Gadget brings an amazing wealth of (more…)
Amid the uproar and suspicions on Monday from an excitable Gizmodo team regarding the leaked iPhone 4, and the subsequent confirmation from Apple’s lawyers yesterday, little has been done to determine the nitty gritty details of the iPhone’s specs or speculate on Apple’s actual plans for this summer’s iPhone 4 release.
It’s been a while in coming, however, it’s finally done! Whoohay! My dissertation is complete.
So what was it all about?
My dissertation originally sought to understand the reasons why consumers purchased an Apple product. Was it because of the brand? Or was it because, functionally, they really did just do things in a better way?
The launch of the iPad last week saw Google’s mad scrum to get it’s book site up to date with a brand new interface design finally embracing Google’s usual sense of great usability, something Google Books previously sorely lacked. A set of several cover flow scroll throughs of categories and genres with reading suggestions now meets you on the first page and improved My Library tools.
Funny thing is, I’m still discovering new things about the site. In fact I’ve only just discovered that you…
On the 1st of July 2009, Sony celebrated 30 years of the Walkman. Two days later, the Telegraph hailed it as the top musical invention of the last 50 years. Yet walk into any electronics store today and Walkmans play a huge back seat amid enormous losses. Not so with the iPod, launched a mere 8 years ago. Why? (more…)
Android needs help.
… explains a bewildered Om Malik at Gigaom. Figures taken from AdMob’s latest report yesterday estimate Google’s Android Market sales at a measley $5 million a month paling vastly in comparison with Apple’s hugely successful App Store. Although surprising, it’s not necessarily shocking. To understand the root of this, it’s well worth going back to the business model itself.
Right. Chained myself to my desk and cut off iChat… finally starting to get more into a flow…
I’ve come up with 4 different perspectives on branding vs products from 4 different people so far. (more…)
After winning their fraught battle against Toshiba’s HD-DVD in February 2008, Sony are once again mobilising themselves. After a slow start with low sales, Sony will be publicising Blu-ray heavily through the blockbuster film releases of Terminator Salvation and Angels and Demons later this year. Despite this, shouldn’t they be changing to a strategy that focuses on the value proposition of Blu-ray? (more…)
‘Hello, I’m a Mac and I’m a PC’.
If you surf the internet and browse the ethers of YouTube, chances are you’ll know this line very well. But what does it really mean? And why, up until a few months ago, were both Apple and Microsoft engaged in such a tight battle to define their brand cool through their ideal customer profile? I began my research asking these questions and whether if both were doing the right thing.